Social Media Intern

Wisconsin Literacy is a statewide not-for-profit organization that supports over 80 adult, family, and workplace literacy agencies through grant funding, resource development, professional development, information and referrals, training, and advocacy. Under this organization, the Wisconsin Health Literacy division was formalized in 2010 and works nationally, statewide, and locally to increase health literacy in communities and in healthcare organizations through its projects, activities, and events. 

WL has a clear vision to be the place where a diverse mix of talented people want to come, to stay, and to do their best work. We work in close partnership with communities across Wisconsin to improve multiple literacies, including digital, workforce, health, English language and adult foundational literacy skills.

WL’s dedication to promoting diversity, multiculturalism, and inclusion is reflected in the communities we serve and the partnerships we have built. We believe that increased diversity of race, gender, sexual orientation, religion, ethnicity, national origin, and all the other characteristics that make us different, makes us a better, stronger organization.

More information is available at WisconsinLiteracy.org. 

Wisconsin Literacy Mission: Changing lives by strengthening literacy statewide. 
Wisconsin Literacy Vision: All people have the necessary literacy skills to reach their full potential.

Social Media Intern Position Summary

The Social Media Intern will play a key role in helping Wisconsin Literacy share its mission and impact through engaging and impactful social media content. This internship is an excellent opportunity to gain hands-on experience in nonprofit communications, develop creative marketing skills, and make a meaningful contribution to improving adult literacy in Wisconsin.

Responsibilities: 

Specific responsibilities of the Monitoring and Evaluation Specialist:

• Assist in planning and creating content for Wisconsin Literacy’s social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Develop visually appealing graphics, videos, and written posts that align with our mission and branding.
• Research and draft posts highlighting member agency success stories, literacy statistics, advocacy initiatives, and upcoming events.
• Monitor social media trends, hashtags, and best practices to recommend new strategies for engagement.
• Schedule and post content using social media management tools.
• Engage with followers by responding to comments, messages, and tags in a professional and timely manner.
• Track and analyze key performance metrics to assess the effectiveness of social media campaigns.
• Collaborate with the team to align social media messaging with organizational goals and campaigns.

Job Specific Qualifications/Required Skills:

• Strong writing and editing skills with a keen attention to detail.
• Familiarity with social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and their respective best practices.
• Proficiency in graphic design tools (e.g., Canva, Adobe Spark) or willingness to learn.
• Ability to work independently and meet deadlines.
• Enthusiasm for nonprofit work and a passion for advancing literacy and education.
• Experience with video editing tools (optional, but a plus).
• Currently enrolled in or recently completed a program in communications, marketing, graphic design, nonprofit management, or a related field.

Hours: The position is 10-15 hours/week. The position is based at the Wisconsin Literacy, Inc. statewide office in Madison, WI. Two days/week in office is required.

PHYSICAL REQUIREMENTS:

• Ability to work in a typical office environment involving exposure to fluorescent lighting, potential ink fumes, contact with synthetic materials and air conditioning. 
• Ability to sit and/or stand for 8 hours
• Ability to type at a computer for 6-8 hours
• Ability to lift up to 10 lbs.

Hourly Wage: $17.00

No benefits offered with this internship.

To apply, please send: your resume, two sample social media posts and a note telling us why you’d like to intern with Wisconsin Literacy. These should be emailed to info@wisconsinliteracy.org by January 21, 2025.

Mailed documents can be sent to: Dan Torres, Wisconsin Literacy, 211 S. Paterson St., Suite 170, Madison, WI 53703