Product Owner - AdTech

For further inquiries regarding the following opportunity, please contact one of our Talent Specialists

Arun | 224-507-1292

Amit | 224-507-1290

Title: Product Owner - AdTech (Remote)

Duration: 6 Months

Description:

CORE JOB RESPONSIBILITIES:

• Requirements Gathering: Collaborate with stakeholders, users, strategic analytics, agency, and vendor patterns to gather and prioritize requirements, ensuring a deep understanding of Brand Partner needs and market opportunities.
• Stakeholder Management: Act as the primary point of contact for stakeholders, providing regular updates on product status, roadmap changes, upcoming releases, and leading and lagging key performance indicators.
• Performance Analysis: Define and track leading and lagging KPIs to measure the success of ad products and identify areas for improvement.
• Cross-Functional Collaboration: Collaborate effectively with sales, account management, marketing, advertising operations, measurement, audience strategy, ecommerce, UX design, and other teams to drive product development and success.

THE ESSENTIALS FOR SUCCESS:

• Bachelor’s degree in business, marketing, advertising, computer science, or related field
• 2+ years of experience working a retail media network, preferably for a CPG retailer
• Strong understanding of ad technology, including ad servers, ad exchanges, DSPs, and SSPs.
• Experience, comfortability, and success working within Agile framework
• Ability to communicate relevant details and influence decision making based on the audience and desired outcome, from senior leaders to individual team members responsible for execution
• Strong understanding of advertising technology and/or marketing technology concepts, with previous experience in the advertising industry preferred
• Demonstrated experience building strong partnerships across teams (e.g. Product, UX, Design, eCommerce, Merchandising, and Development)
• Excellent organizational and strategic planning skills, with the ability to prioritize and manage multiple large-scale initiatives simultaneously
• Ability to clearly organize large goals into an iterative, actionable, and achievable plan
• Ability to thrive in a fast-moving environment, deal with ambiguity, and remain focused on execution
• Strong analytical and problem-sovling skills, with data-driven approach to decision-making.
• Self motivated and reliable, with a passion for driving innovation and delivering exceptional customer experiences.
• Familiarity with Jira, Amplience, GAM, DV360, CM360, Kevel, Skai, Epsilon, Media Math, Microsoft Ads, and/or Criteo is a plus