Social Media Strategist
About Pearl Lemon:
Pearl Lemon Group is a group of companies with a footprint in digital marketing, sales, food & beverage, game development, recruitment, accounting, consultancy and more. Based in the heart of London and serving clients worldwide. With a team of 65+ dotted across the UK, USA, Spain, Egypt India, Pakistan, the Philippines and more, we work like a silicon-valley-startup, 24/7 and have a work ethic comparable to investment bankers. It’s not a surprise when you consider their founder Deepak Shukla is an ex-Deloitte consultant and 5x ultramarathon runner.
Check out a lot of video and written testimonials of our team members as well as their weekly updates in the 'Blog' section and Apply Here - https://pearllemonplacements.com/
Benefits of working with Pearl Lemon:
- Work remotely and manage 100% of your time
- Massive career advancement encouraged.
- Ability to do the job is all we care about
- Success will be rewarded with recognition [via monthly awards]
- Over 500 hours of pre-recorded training programmes available
- Work with TEDx speakers
- Work with a funded startup ($700k raised)
- Get Pearl Lemon University certifications
- Lay a foundation for success with Pearl Lemon
- We have clients all the way from one-man bands to heavily funded startups to FTSE 100 companies and more
- Work with a team from over 15 countries, 3 offices and multiple languages
- Clients based all over the world
- Heavy on the job training given
- Get laptop upgrades and speed and productivity training as a standard
- 75% of our leaders are promoted within and started in an entry level position
- Google "Pearl Lemon Placement Interviews" to see what our team say about us
- 4.6 star rating on Glassdoor from 84 write-ups
- Many of our team have said "they have learnt more with us in 3 months than their entire academic education" or its equivalent to 2 years at other firms
- 31% of FTSE 100 companies are led by CEOs who formerly occupied sales and marketing positions - so come learn sales and marketing with Pearl Lemon
The Role:
We are searching for a creative and data-driven Social Media Strategist to join our team! In this role, you will be responsible for developing and executing a winning social media strategy that amplifies our brand voice, increases brand awareness, and drives business objectives. You will be the mastermind behind our social media presence, crafting engaging content, building a loyal following, and keeping our audience buzzing.
Key Responsibilities:
- Develop and implement a comprehensive social media strategy aligned with marketing goals and brand identity.
- Conduct in-depth audience research to identify target demographics and tailor content accordingly.
- Create high-quality, engaging content for various social media platforms (e.g., Facebook, Instagram, Twitter).
- Manage a social media content calendar, scheduling posts for optimal reach and engagement.
- Monitor and analyze social media metrics (e.g., impressions, engagement, follower growth) to measure campaign effectiveness and identify areas for improvement.
- Stay up-to-date on the latest social media trends, algorithms, and best practices.
- Manage community engagement, responding to comments and messages in a timely and professional manner.
- Collaborate with the marketing team to develop and execute social media campaigns.
- Generate reports to track progress and demonstrate the impact of social media efforts.
Skills and Tools Required:
- Proven track record of developing and executing successful social media strategies.
- Strong understanding of social media platforms, including Facebook, Instagram, Twitter, and emerging platforms.
- Excellent content creation skills, with the ability to craft compelling and visually appealing content.
- Experience with social media management tools.
- Data analysis skills with the ability to interpret social media metrics and translate findings into actionable insights.
- Excellent communication, writing, and editing skills.
- Ability to work independently and manage multiple projects simultaneously.
- A passion for social media and staying ahead of the curve on the latest trends.