Digital Marketing | Paid Advertising Analyst
Digital Marketing | Paid Advertising Analyst
ABOUT 20NORTH:
20North is one of the country’s top digital agencies. 20North is headquartered in Atlanta, GA in the heart of Buckhead. We service customers in the private equity, eCommerce, franchise, and healthcare space. If you’re interested in rapidly advancing your career with a fast-growing company – we’d love to meet you!
POSITION SUMMARY:
The Paid Media Analyst is responsible for campaign setup, optimization, scalability of existing channels, discovery and implementation of new channels, and reporting on Google, Meta, LinkedIn, Amazon, and other platforms.
RESPONSIBILITIES & DUTIES:
- Maintain an efficient, scalable paid media strategy for clients
- Communicate clearly with clients to provide updates regularly on the status of campaigns, performance, goals, and optimizations
- Build strong relationships and rapport with clients
- Interact comfortably at all levels of the organization
- Hone knowledge of industry best practices, client verticals, and new technologies
- Monitor and administer web analytics dashboards, key reporting tools, and highlight areas of importance in accordance client goals
- Monitor and evaluate campaign results and performance across relevant advertising channels
- Communicate to team and management on project development, timelines, and results
- Work closely with other team members to meet client goals
PROFESSIONAL SKILLS & COMPETENCIES:
- Passion for PPC and digital marketing overall
- Understanding of PPC best practices, KPIs and platforms
- Eager to learn, curious to answer the “why,” and stay on top of industry trends
- Outstanding ability to think creatively and propose novel ideas for campaigns
- Strong attention to detail and the intricacies of each client
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management, and time management skills in a deadline driven atmosphere
- Highly organized and resourceful problem solver
- Thrives in a collaborative environment
- Excellent written and verbal communication skills
- Ability to quickly adjust to changing priorities and conditions
REQUIRED PROFESSIONAL QUALIFICATIONS:
- Proficiency in MS Excel, PowerPoint, and Word
- Google Ad Certified
- Google Analytics Certified
- BS/BA degree
COMPENSATION & BENEFITS:
- Competitive salary plus performance incentives
- Company health and dental insurance
- 401K Matching
- Free gym and parking at the office
- Paid vacation and sick days
- Company Provided MacBook
- Opportunity to advance your career
Note
This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.
20North Marketing is an Equal Opportunity Employer, drug free workplace, and complies with ADA regulations as applicable
Hiring for June 2024 start time