Digital Fundraising Manager
Everytown for Gun Safety is seeking a talented individual to join the Supporter Growth and Cultivation team to support and grow the organization's digital grassroots fundraising program as the Digital Fundraising Manager. This person will project manage and implement all aspects of our grassroots online fundraising campaigns. We’re looking for an energetic, entrepreneurial individual who brings a comprehensive set of digital campaign skills to support Everytown's mission to end gun violence in the U.S. This position will be based from either our NYC or DC office location and will be adhering to a hybrid work schedule (3 days in office and 2 days remote).
In this role you will:
- Be an integral member of the grassroots fundraising team.
- Use HTML to build emails and landing pages within the ActionKit CRM.
- Conduct and analyze testing regularly to identify effective tactics, messaging, and formatting of email communications, SMS broadcasts, and landing pages.
- Create and draft copy for fundraising pages, including ActBlue and EveryAction
- Ensure fundraising strategy is integrated into Everytown's overall online program by coordinating across digital teams, including advocacy, social media, creative, and web.
- Develop and implement email list segmentation strategies to maximize email deliverability, fundraising results, and overall engagement.
- Optimize programmatic campaigns in order to upgrade and retain donors through specific donor journeys.
- Guide copy/content approvals with multiple stakeholders quickly and efficiently.
- Help manage Everytown's national email and SMS calendar in collaboration with the digital advocacy team.
- Proof and assure quality of all national SMS, email, and landing page content before launch.
- Thrive in a fast-paced, dynamic environment within a growing, diverse team.
You should have:
- 2+ years of relevant online fundraising experience for political campaigns or non-profit advocacy groups.
- Familiarity with Actionkit or other types of CRMS and SMS programs is preferred.
- A desire to work in a fast-paced, campaign-like environment within a growing, diverse team with unpredictable hours in rapid response moments
- Excellent project management experience and the ability to thrive under tight deadlines.
- Exceptional copywriting, copyediting, and proofreading skills
- Strong communication skills
The annualized salary range for this position is $67,000 to $72,000. Everytown offers a generous benefits package including Medical, Dental and Vision benefits, PTO, 401K Match, Education Assistance and more.
About Everytown for Gun Safety
Everytown is the largest gun violence prevention organization in the nation with nearly ten million supporters, including parents, students, survivors, educators, gun owners, and Americans fighting for common sense gun safety. Through victories in Congress, statehouses, corporate America, the courts, and town halls across the country, Everytown is helping change how Americans think about this public health threat. At the core of Everytown is Moms Demand Action, a grassroots movement of American mothers founded the day after the Sandy Hook tragedy, and Students Demand Action. Learn more at everytown.org and follow us @Everytown.
Everytown for Gun Safety provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws.
Candidates who identify as members of historically underrepresented groups are highly encouraged to apply. A diverse workforce and open culture are at the heart of our organization and vital to our success.
You can learn about the framework that guides our work by viewing Everytown's Organizations Values