2024 Video Production Summer Internship
About Bonafide
Bonafide Health (www.hellobonafide.com) is a rapidly growing, innovative healthcare company focused on developing scientifically validated, powerful supplements and medical devices to treat women’s common healthcare needs and improve their quality of life. Our mission at Bonafide is to provide women with powerful solutions for the perfectly natural symptoms that occur throughout their lives - from PMS to menopause and everything else along the way. All Bonafide products are hormone-free, meticulously researched, and thoughtfully developed using the safest ingredients possible. These are just a few reasons why Bonafide products are so popular with women and doctors.
Bonafide Health is a subsidiary of Pharmavite. Pharmavite was founded with the belief that there had to be a better way to be healthy than relying on prescriptions. Pharmavite is the parent company of an exciting portfolio of brands including Nature Made, Uqora, and MegaFood.
Our People
Our growing team is composed of highly experienced scientists, marketers, and eCommerce professionals as well as recent graduates, making Bonafide a dynamic and exciting place to work and learn. Our people are talented, motivated, and aim to get better each day. Every one of us is expected to be a leader, a teammate, and to demonstrate passion in all that we do.
Job Description
We are seeking a highly motivated and creative Video Production Intern to join our Marketing team for a summer internship. As a Video Production Intern, you will have the opportunity to contribute to various video projects aimed at enhancing our brand presence, engaging with our target audience, and driving high-intent traffic to our YouTube channel.
Responsibilities
- Conduct a comprehensive audit of current video content across all channel
- Analyze the performance of existing videos and identify areas for improvement, benchmark against category and competitors' video content
- Collaborate with the marketing team to brainstorm and develop innovative video concepts that align with Bonafide's brand identity and marketing objectives
- Assist in the creative development process, from ideation to storyboard creation, ensuring that each video project is visually engaging and tells a compelling stor
- Develop an in-house video production workflow plan
- Develop a series of persona-based video content addressing specific menopause symptoms and product solutions
- Create educational videos highlighting the science behind menopause symptoms and the efficacy of our formulas
- Develop a series of product/brand-focused videos showcasing the user experience and taking a "lifestyle" approach.
- Design a streamlined production process and provide training for team members
- Research relevant keywords and tags to optimize video titles and descriptions, track performance metrics to improve discoverability and engagement
What we Offer
- Compensation – We are offering a competitive compensation package
- Mentorship – You will have mentors working closely with you on your professional development
- Performance Management – We want to make sure that you are successful so we will provide real-time feedback
- Interactions with Senior Management – The summer will culminate with a final presentation to the senior leadership team where you will be able to share your key takeaways and insights
- Summer Lunch & Learn Program – Presentations and Q+A with executives including: CEO, CFO, VP of Marketing, VP of Sales, CSO, Director of Manufacturing
Qualifications
- Ability to commit to a full-time position during the summer (Monday –Friday)
- Enrolled in (at a Junior level or higher for 24/25 school year) or recently graduated from a degree program in Film, Video Production, Media Studies, Communications, or related field
- Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
- Basic knowledge of camera operation, lighting, and audio recording
- Experience with storyboarding and video concept development
- Ability to analyze video performance metrics and apply insights to content strategy
- Strong communication skills and ability to collaborate effectively with marketing and creative teams
- Creative thinker with a passion for storytelling and innovative video ideas
- Attention to detail and commitment to producing high-quality video content
- Familiarity with SEO best practices for video content
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
- Willingness to learn and adapt to new video production technologies and trends.
Location and Work Model
Bonafide Health headquarters are in Harrison, New York, which is in Westchester County, approximately 22 miles north of Manhattan. Our team is operating in a hybrid work model and this role will have the flexibility to work remotely part of the time and in our physical office as needed.
Compensation & Benefits
$27/hour, temporary, full-time (Monday-Friday). Program dates: ~ May 20 - August 9 (with some flexibility)
As temporary employees, interns are not eligible to participate in the company's fringe benefits.
Equal Employment Opportunity
Bonafide is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability, or veteran status.