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Email Marketing Intern

Summary

CL Corbin & Co. is on the lookout for an innovative Email Marketing Intern to join our dynamic marketing team. This role involves crafting and executing impactful promotional email campaigns to engage our company’s subscribers and potentially those of our clients. The perfect candidate will combine creative communication skills with analytical abilities to develop campaigns that drive results. If you’re passionate about digital marketing and have a knack for crafting compelling email content, we’d love to hear from you.

Duties & Responsibilities

  • Assist in developing and executing email marketing strategies to promote our company’s products or services, as well as client offerings when applicable.
  • Collaborate with the marketing and design teams to create engaging email content, including writing copy and suggesting visual elements.
  • Segment email lists and personalize emails to target specific audience groups effectively.
  • Test and optimize email campaigns for higher open rates and click-through rates.
  • Analyze campaign performance and generate reports to understand the effectiveness of strategies and identify areas for improvement.
  • Stay up-to-date with email marketing trends and best practices to ensure our campaigns are cutting-edge.
  • Manage email databases, ensuring compliance with privacy laws and best practices.

Qualifications & Education

  • Currently pursuing a bachelor’s degree in marketing, communications, business, or a related field.
  • A strong interest in email marketing and digital communication strategies.
  • Excellent writing and editing skills, with the ability to create compelling and grammatically correct content.
  • Basic understanding of email marketing platforms (e.g., MailChimp, Constant Contact) and analytics tools.
  • Familiarity with HTML/CSS for email is a plus, but not required.
  • Analytical skills to interpret data into actionable insights.
  • Great organizational skills and the ability to manage multiple projects simultaneously.
  • Effective communication and teamwork abilities.