Summer Internship Program 2024

This position will assist the Convention and Visitors Bureau, also known as Visit St. Pete Clearwater (VSPC), for one semester (up to twelve weeks) as a student intern of an educational institution. Work performed will vary upon assignment and may involve multiple VSPC departments during the twelve-week period. Duties include, but are not limited to research, proofreading copy, website and customer relationship management (CRM) database updates, assistance with planning and implementing brand activations, website content creation, social media assistance, and more. Work is performed under the guidance of a VSPC manager and may involve work in evenings or weekends, as needed, but will not exceed 30 hours per week. Professionalism and reliability are critical to a student’s success in VSPC’s Internship Program.

Summer 2024: Interns will spend the majority of time working in Community & Brand Engagement, Brand Activations and the Film Commission with other project assignments as determined by VSPC.

• Summer Internships are generally from the 2nd week of May to the 1st week of August.

Essential Job Functions

• Assist with activations and promotions that support VSPC’s brand in the local market such as:
  • Elite Events (e.g. St. Pete Pride, 4th on the Pier)
  • Sporting Events (e.g. Clearwater Superboats)
  • Other Attractions & Local Partners
     
• Assist with planning and implementing logistics  for all facets of familiarization tours (FAMs) or other VSPC activations, including but not limited to:
  • Creating FAM itineraries.
  • Scheduling and reserving necessary assets for trade shows, sales missions and  other activations.
  • Coordinating marketing and/or digital components, as needed.
  • Executing all phases of setup, including load-in and load-out.
  • Creating talking points specific to an event.
  • Completing pre-event plans & post-event reporting for each event.
  • Ensuring brand standards are upheld.
• Assist with with inventory of marketing assets and collateral.
• Update VSPC’s websites and CRM with accurate event and partner information.
• Perform research on promotional items, activations, and services that promote and increase VSPC’s brand exposure.
• Assist with event contracts and community relations.
• Assist VSPC departments with internal and external communications and customer service.
• Work with attraction partners to enhance editorial business profiles.
• Assist VSPC with creation of social media content including the capture of destination vertical video.
• Perform related work as assigned or required.

Position Specific Requirements

Education and Experience:

• Must be currently enrolled as a sophomore or higher level student in a college/university marketing, communications, tourism/hospitality, or related program.
  Writing sample may be required.

Highly Desirable

• Knowledge of the St. Pete/Clearwater area attractions and offerings.
• Student attending a Tampa Bay area college or university.
• Depending on assignment, student may need excellent writing, copy editing and proofreading skills.

Knowledge, Skills and Abilities

• Knowledge of the tourism industry, especially, Pinellas County tourism.
• Ability to perform research and analyze results.
• Ability to perform updates to websites and Customer Relationship Management (CRM) database.
• Ability to apply computer applications and software, including all Microsoft Office Suite applications (Word, Excel, PowerPoint and Outlook).
• Ability to be detail oriented, multi-task and prioritize work.
• Ability to utilize problem-solving techniques.
• Ability to communicate effectively, both orally and in writing.
• Ability to be self-motivated and goal oriented.
• Ability to work evenings and weekends as necessary.