Journals Sr. Publicist

• Develop a JHUP Journals communications plan including strategy, goals, and tactics.
• Develop media relations strategy, seeking high-level placements in print, broadcast, and online media.
• Create customized public relations plans for client editors or associations as requested.
• Oversee all JHUP Journals public relations activities.
• Direct social media efforts to engage audiences across traditional and new media.
• Leverage existing media relationships and cultivate new contacts within publishing, academic, and industry media.
• Manage media inquiries and interview requests.
• Craft detailed press releases and written communications tools for media outlets when necessary to help develop a strategic narrative that creates marketing opportunities.
• Strategize a communications plan to crisis events when needed.
• Monitor, interpret, and report PR results on a monthly basis.
• Manage the application and submissions process for scholarly publishing industry (e.g. CELJ, Prose, etc.) and marketing (e.g. AMA, MarCom, PRSA) awards.
• Serve as a member of the Journals website development team.
• Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
• Build relationships with thought experts to grow industry awareness.
• Maintain keen insight of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them.
• Provide back-up assistance for the Journals advertising program.
• Serve as a knowledge resource by remaining current on developments in the fields of marketing, communications and public relations, not-for-profit management, and scholarly publishing.
• Occasional travel involved to assist with onsite staffing of exhibits as needed.
• Provide assistance to Director, Journals Sales and Marketing as assigned.

• Highly developed writing, grammar, and communications skills.
• Tactical knowledge of all primary social media platforms.
• Ability to budget time effectively, organize/prioritize multiple tasks with an aptitude for quality, accuracy and detailed work.
• Have knowledge of and experience with media needs and media relationships.
• Answer requests for information from the media or designate another appropriate spokesperson or information source.
• Ability to maintain confidential information while demonstrating ethical and professional conduct at all times.
• Must be a assured communicator and presenter.
• Experience with various digital media, including audio recording, still photography, videography and graphic design using Adobe Photoshop, Illustrator or Canva.
• Knowledge of HTML/CSS, Web technologies and social media platforms is helpful.
• Experience with Altmetrics and Google Analytics is preferred.
• Proficient in Microsoft Office Suite applications (Word, PowerPoint, Excel, etc.).

• A high degree of problem solving is required as is the ability to manage multiple, complex projects.
• Establishing and managing budgets, priorities and schedules is an essential requirement as is working in partnership with outside contacts and inside personnel.

• Establish and maintain effective working relationships with members of the staff, community and local media.
• Internal Contacts: Director of Journals Sales and Marketing, Journals Marketing Department, Journals Publisher, Journals Division Staff, Project Muse Staff, Books Division Marketing Staff and JHU PRESS IT staff.
• External Contacts: Editors, Association executives, vendors, news and media representatives, and colleagues at other University Presses.

• Limited. Oversees duties of student assistance when appropriate.

• Incumbent must work very closely with the Director, Journals Sales and Marketing, the Journals Marketing Department, Journals Division staff, other JHU PRESS Division staff, JHU PRESS IT staff, editors and association officers to define PR and communications objectives and implement projects.

• Creativity and innovation are greatly encouraged in this position. This position will require conception and design of major new projects when situations call for it.

• Must be able to not only adapt to changes within the department, division, the Press and scholarly publishing industry but also to act effectively, when necessary, as a change agent.

• Bachelor's Degree required.
• At least five years of work experience, with at least four years in book publicity, or related PR or news environment role required.