Retail Marketing Digital Coordinator
The retail digital coordinator is responsible for overseeing the day-to-day execution of digital marketing activities for the retail marketing team. This person will be responsible for the set-up and execution of digital accounts, ads and campaigns.
Key Responsibilities:
- Set-up, maintain and update GMB and social accounts for Trek owned retail stores
- Manage permissions for digital accounts
- Develop and source content for digital platforms
- Build and manage marketing campaigns on digital platforms
- Manage digital ad optimization through copy, creative, landing pages, and targeting
- Continually seek out ways to optimize paid spend
- Monitor budgets and compare against plans
- Analyze, recap and report on social performance
- Assist with updating store pages on the website
Position Requirements/Qualifications
- Degree in marketing or equivalent
- Minimum one year experience working with digital marketing campaigns
- Strong written communication and copywriting skills
- Driven, hard-working, with a can-do attitude
- Extremely organized and detail-oriented
- Willingness to contribute and be part of a fun, hard-working team