Senior Publicist
American Museum Of Natural History
Senior Publicist
The Senior Publicist will play a key role in assisting the Senior Director of Communications, and the Museum's media relations team, in developing strategic public relations plans, and executing all required support activities for exhibition launches, scientific announcements, institutional events, and public programs, among other areas. In addition, the position will also specifically focus on assisting with the Museum's comprehensive photo and film shoot program from end-to-end.
Primary responsibilities include, but are not limited to:
• Maintain a deep level of understanding and immersion in the Museum's ongoing Communications / Marketing planning, and proactively provide media relations counsel, and creative ideas, in support of plans
• Keep an active presence and voice in meetings, aggressively follow up on agenda items and daily tasks, and frequently and thoroughly report back on progress and results
• Support the maintenance of the media relations contact database and story placement archive. Generate custom, targeted media lists. Assist with the development of news summary reports and other internal documentation
• Secure high-value media placements on a consistent and frequent basis
• Write clear, compelling press releases, alerts, and pitch letters to support outreach plans and activities
• Thoroughly prepare AMNH spokespersons for media opportunities by generating briefing sheets/talking points, and other supporting documentation
• Perform media outreach in a thorough, proactive manner, further cultivating existing relationships and developing new ones
• Leverage interpersonal communications skills over the phone in persuading media to write feature articles or produce story segments
• Demonstrate an active presence in the media landscape as a “go-to” person at AMNH for media inquiries
• Thoroughly understand where reporters are, what they are currently covering, and plan to cover in the future.
• Demonstrate media relations proficiency, with ongoing knowledge of changes in the landscape. Actively recommend solutions to daily Communications Department challenges
Required Qualifications:
• BS/BA degree required
• 5+ years of relevant experience in a public relations / communications setting, including a previous track record of working directly with journalists
• Excellent writing, editing and research skills are a must
Preferred Qualifications:
• Experience with media database management / story placement monitoring and working with integrated online and social media campaigns
• A strong knowledge of Cision media database management tools, and available web-based analytic tools
• Experience working in a photo or film production environment, from planning to execution
• A documented history of successful story placements across print, broadcast, and online media outlets is a plus
• A self-starter, with an energy level and sense of urgency needed to consistently produce story placements in today’s fast-paced media environment
• Experience working with reporters and bloggers who cover a broad range of Museum topics from science to education, public programming and events, is a significant plus
To be considered for this position please visit our web site and apply on line at the following link: https://apptrkr.com/3135782
The American Museum of Natural History is one of the world's preeminent scientific and cultural institutions. Since its founding in 1869, the Museum has advanced its global mission to discover, interpret and disseminate information about human cultures, the natural world and the universe through a wide-ranging program of scientific research, education and exhibition. The Museum is renowned for its exhibitions and scientific collections, which serve as a field guide to the entire planet and present a panorama of the world's cultures.
The American Museum of Natural History is an Equal Opportunity/Affirmative Action Employer. The Museum does not discriminate with respect to employment, or admission or access to Museum facilities, programs or activities on the basis of race, creed, color, religion, age, disability, marital status, partnership status, gender, sex, sexual orientation, gender identity, gender expression, genetic information, pregnancy, alienage or citizenship status, current or former participation in the uniformed services, status as a veteran, or national or ethnic origin, or on account of any other basis prohibited by applicable City, State, or Federal law.
If special accommodations are needed in applying for a position, please call the Office of Human Resources.
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