Marketing Manager
Location: Irvine, CA (Hybrid)
Employment Type: Full-Time
About KPER
KPER is an automotive technology startup building a peer-to-peer car exchange platform that helps enthusiasts discover, swap, and experience unique vehicles. We're creating a trusted community where members can access everything from sports cars and exotics to daily drivers—all through a seamless digital platform.
As we launch, we're looking for a Marketing Manager who can build brand awareness, grow our community, and execute creative campaigns that drive user acquisition.
Responsibilities
Develop and execute KPER's overall marketing strategy across digital and offline channels.
Plan and manage social media campaigns on Instagram, TikTok, YouTube, Reddit, and other relevant platforms.
Create and oversee content calendars, email marketing, and community engagement initiatives.
Collaborate with creators, influencers, automotive clubs, and media partners to expand KPER's reach.
Manage paid advertising campaigns (Meta, Google, TikTok, etc.) and optimize customer acquisition costs.
Analyze campaign performance using analytics tools and provide actionable insights.
Coordinate event marketing, including automotive meets, track days, and industry events.
Work closely with product, design, and leadership teams to launch new features and promotions.
Build and maintain KPER's brand identity and messaging across all channels.
Qualifications
Bachelor's degree in Marketing, Business, Communications, or a related field.
3+ years of experience in digital marketing, growth marketing, or brand marketing.
Strong understanding of social media trends and performance marketing.
Experience with Meta Ads, Google Ads, Google Analytics, and email marketing platforms.
Excellent communication and project management skills.
Self-starter who thrives in a fast-paced startup environment.
Passion for cars, automotive culture, or enthusiast communities is highly preferred.
Preferred Qualifications
Experience working with startups or technology companies.
Experience managing influencer marketing campaigns.
Familiarity with SEO, CRM platforms, and marketing automation tools.
Basic graphic design or video editing experience is a plus.
What You'll Get
Opportunity to help build a rapidly growing automotive startup from the ground up.
High ownership with direct impact on company growth.
Flexible work environment.
Competitive salary plus equity opportunities based on experience.
Access to automotive events, creator collaborations, and a passionate enthusiast community.
If you're passionate about marketing, cars, and building a brand from the ground up, we'd love to hear from you. Join KPER and help redefine how people experience driving.