Social Media Marketing Intern

Social Media Marketing Intern

Company: DeepBrain Academy
Location: Tenafly, NJ
Industry: Education Technology
Position Type: Summer Internship, Unpaid
Internship Period: June–August
Schedule: Part-time, approximately 15–20 hours per week
Work Location: In person/Hybrid

About DeepBrain Academy

DeepBrain Academy is an innovative education and cognitive development center dedicated to helping students build advanced problem-solving, critical thinking, and STEM skills. Founded by educators and researchers with experience at institutions including Princeton, Harvard, and Dartmouth, we offer enrichment programs in mathematics, physics, artificial intelligence, coding, chess, academic competitions, and mentorship for K–12 students.

Our mission is to empower the next generation of thinkers, innovators, and leaders through rigorous, engaging, and intellectually enriching educational experiences.

Position Overview

DeepBrain Academy is seeking a creative, motivated, and detail-oriented Social Media Marketing Intern to support our digital marketing initiatives during the summer. This internship provides hands-on experience in social media management, content creation, education marketing, and brand development.

The intern will play an active role in growing DeepBrain Academy’s presence on Facebook and RedNote (Xiaohongshu) while learning how educational organizations communicate with parents, students, and local communities. This is an excellent opportunity for students interested in marketing, communications, digital media, content creation, or education.

Working closely with academy leadership, the intern will contribute to real marketing campaigns, create engaging content, track performance metrics, and help tell the stories of student learning and achievement.

Key Responsibilities

Content Creation & Social Media Management

• Assist in managing DeepBrain Academy’s Facebook and RedNote/Xiaohongshu accounts.
• Create engaging social media content including posts, captions, graphics, stories, reels, and short-form videos.
• Develop platform-specific content tailored to different audiences and engagement styles.
• Help maintain a consistent brand voice and visual identity across social media channels.
• Schedule and publish approved content according to the content calendar.

Content Planning & Marketing Support

• Participate in brainstorming sessions and content planning meetings.
• Promote academy programs, camps, workshops, competitions, student achievements, events, and educational resources.
• Research industry trends, educational topics, and social media best practices.
• Assist with marketing campaigns designed to increase community awareness and program enrollment.

Photography & Video Content

• Capture photos and short videos during classes, workshops, camps, and academy events when appropriate.
• Edit basic photo and video content using tools such as Canva, CapCut, Adobe Express, or similar platforms.
• Organize and maintain content assets for future marketing use.

Community Engagement & Analytics

• Monitor audience engagement, comments, and messages under supervision.
• Track key performance metrics such as reach, impressions, engagement, follower growth, and content performance.
• Help identify successful content strategies and suggest new ideas based on audience behavior and platform trends.

Administrative & Team Support

• Maintain organized content calendars, asset libraries, and marketing files.
• Assist with special projects related to branding, communications, and educational outreach.
• Handle student photos, videos, and academy information responsibly and confidentially.

Qualifications

Required

• Current college student, recent graduate, or advanced high school student with strong interest in marketing, communications, media, business, education, or related fields.
• Excellent written and verbal communication skills in English.
• Familiarity with major social media platforms, including Facebook, Instagram, TikTok, YouTube, or RedNote/Xiaohongshu.
• Strong organizational skills and attention to detail.
• Ability to work independently while collaborating effectively with a team.
• Basic proficiency with Google Workspace and common productivity tools.
• Ability to work in person at our Tenafly location.

Preferred

• Experience creating content for personal, school, club, or business social media accounts.
• Familiarity with Canva, CapCut, Adobe Express, Adobe Creative Suite, or similar design tools.
• Interest in education, STEM, academic enrichment, or youth development.
• Mandarin Chinese proficiency, particularly for RedNote/Xiaohongshu content creation.
• Photography, videography, or short-form video editing experience.

What You Will Gain

• Real-world experience managing social media for a growing education organization.
• Hands-on training in content strategy, digital marketing, branding, and audience engagement.
• Opportunities to build a professional portfolio featuring published social media campaigns and creative content.
• Exposure to educational entrepreneurship, STEM enrichment, and community outreach.
• Mentorship from experienced educators, researchers, and professionals.
• A deeper understanding of how mission-driven organizations use digital media to engage families and communities.

Application Instructions

Interested candidates should submit:

• Resume
• Optional portfolio, social media account, writing samples, graphic design work, photography, video projects, or other relevant content

Applicants are encouraged to briefly describe their interest in:

• Social media marketing
• Content creation
• Education or STEM programs
• Facebook and/or RedNote/Xiaohongshu marketing
• Digital communications and community engagement

Equal Opportunity Statement

DeepBrain Academy is committed to creating an inclusive and welcoming environment for all students, families, and team members. We encourage applicants from diverse backgrounds and experiences to apply.