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Director Of Media & Storytelling

ML8 Events
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Director of Media & Storytelling

Location: Remote + Significant Travel Required

Compensation: $50,000 Base Salary + Up to $25,000 Performance Incentives (OTE: $75,000) + Company-Paid Travel

Company: ML8 Events

About ML8 Events

ML8 Events is one of the premier operators of recruiting showcases, invitation-only experiences, and tournaments in the sport of lacrosse.

Each year, thousands of athletes, families, prep school coaches, club directors, and college coaches attend ML8 Events across the country. Our portfolio includes some of the most respected events in the recruiting landscape, including the High School Summer National Championships (HSSNC), Main Stage, Backstage Pass, Future Phenoms, The Audition, Five Star Recruiting Experience, and the Sweetlax Summer Challenge.

With events currently operating in Maryland, Rhode Island, and Florida, ML8 Events has established itself as a trusted platform for player development, recruiting exposure, and meaningful connections between athletes and college programs.

As part of our continued growth, ML8 Events is investing in a dedicated media division that will become the storytelling arm of the company and a trusted source of recruiting content within the sport.

Position Overview

ML8 Events is seeking a Director of Media & Storytelling to build and lead our media platform from the ground up.

This is a unique opportunity for someone who wants to create something that does not currently exist in the recruiting landscape.

While much of today’s recruiting coverage revolves around rankings and highlight clips, our vision is different. We want to create content that helps college coaches understand who players are as people, competitors, teammates, and future college athletes.

The ideal candidate is equal parts storyteller, journalist, content creator, interviewer, photographer, videographer, and brand builder.

This individual will travel to ML8 events throughout the year and serve as the face of our media operation, producing original content that provides meaningful value to athletes, families, and college coaches.

What We’re Building

We’re not looking to hire someone to run social media.

We’re building a media platform focused on the people behind the player.

Our vision is to create the premier storytelling platform in lacrosse, one that follows athletes from their first recruiting event through their college careers.

Rather than focusing solely on rankings and highlights, we want to tell the stories behind the players, showcase their development, and provide college coaches with meaningful insight into who they are both on and off the field.

The successful candidate will help shape the future of recruiting coverage by producing content that focuses on character, leadership, work ethic, personality, and the journey of becoming a college athlete.

Events You’ll Cover

The Director of Media & Storytelling will provide coverage across ML8 Events properties, including:

  • High School Summer National Championships (HSSNC)
  • Main Stage
  • Backstage Pass
  • Future Phenoms
  • The Audition
  • Five Star Recruiting Experience
  • Sweetlax Summer Challenge
  • Additional regional and national events as the company continues to expand

Year-Round Coverage

While ML8’s event calendar serves as the foundation of our media platform, our goal is to tell stories throughout the year, not just during event weekends.

The Director of Media & Storytelling will be responsible for following the journeys of athletes after they leave our events, providing continued coverage of current and former ML8 participants at both the high school and collegiate levels.

Responsibilities may include:

  • Covering select high school games featuring current and former ML8 attendees
  • Covering select college games featuring ML8 alumni
  • Producing “Where Are They Now?” features
  • Highlighting recruiting commitments and career milestones
  • Following athletes throughout their high school and collegiate careers
  • Creating documentary-style content around player development and recruiting journeys
  • Building relationships with coaches and programs across the country
  • Producing offseason content that keeps athletes, families, and coaches engaged year-round

Responsibilities

Event Coverage

  • Attend and cover ML8 events throughout the year
  • Capture professional photography and videography
  • Produce event recaps and feature stories
  • Create real-time event coverage and social content
  • Develop post-event content packages

Athlete Features & Recruiting Content

  • Conduct player interviews
  • Create prospect spotlight features
  • Produce written and video player profiles
  • Highlight recruiting journeys, training habits, and personal stories
  • Develop content that helps coaches better understand prospective recruits

Coach & Industry Coverage

  • Interview college coaches attending events
  • Cover recruiting trends and storylines
  • Produce educational content for athletes and families
  • Create meaningful conversations around the recruiting process

Content Production

  • Write articles, features, and player spotlights
  • Produce short-form and long-form video content
  • Manage content publishing schedules
  • Assist in growing ML8’s digital audience and reach

Build ML8 Media

  • Help establish the voice and identity of ML8 Media
  • Develop recurring content series and original programming
  • Identify sponsorship and revenue opportunities
  • Create a media platform that provides value year-round, not just during event weekends

Qualifications

  • Bachelor’s degree in Journalism, Communications, Sports Media, Broadcasting, Marketing, Public Relations, or a related field
  • Exceptional written and verbal communication skills
  • Strong photography and videography experience
  • Experience with Adobe Creative Suite, Premiere Pro, Final Cut Pro, Canva, or similar software
  • Comfortable conducting interviews both on camera and in person
  • Strong understanding of social media and digital storytelling
  • Ability to travel extensively throughout the year
  • Highly self-motivated with an entrepreneurial mindset

Lacrosse knowledge and/or experience is strongly preferred.

Compensation

Base Salary: $50,000

Performance Incentives: Up to $25,000 Annually

On-Target Earnings (OTE): $75,000

Performance incentives may be tied to:

  • Event registration growth
  • Audience growth across media platforms
  • Newsletter and subscriber growth
  • Sponsorship and advertising revenue
  • Content engagement and reach
  • New media initiatives and revenue generation
  • Overall contribution to the growth of ML8 Events and ML8 Media

Travel, Expenses & Equipment

ML8 Events covers all approved business travel expenses associated with the role, including:

  • Flights
  • Hotels
  • Rental cars and ground transportation
  • Event-related travel expenses
  • Daily meal per diem while traveling

The Director of Media & Storytelling will travel extensively throughout the year to cover ML8 events, high school games featuring current and former ML8 attendees, college games featuring ML8 alumni, and other content opportunities across the ML8 ecosystem.

ML8 will provide the necessary equipment, software, and resources required to perform the role, including photography, videography, editing, and content production tools.

What Success Looks Like

The successful candidate will help establish ML8 as the leading storytelling platform in recruiting lacrosse by:

  • Producing original athlete features and recruiting content
  • Building meaningful relationships with players, families, and coaches
  • Creating content that extends beyond rankings and highlights
  • Expanding the reach and influence of the ML8 brand
  • Developing a media platform that serves athletes, families, coaches, and the broader lacrosse community
  • Creating year-round engagement by following athletes throughout their recruiting and collegiate journeys

Benefits

  • Competitive compensation package with $75,000 On-Target Earnings potential
  • Company-paid travel and accommodations
  • Daily meal per diem while traveling
  • Equipment, software, and content production support
  • Opportunity to build and lead a growing media division
  • Access to many of the top athletes, coaches, and programs in the sport
  • Significant opportunities for professional growth and advancement
  • Ability to shape the future of recruiting and storytelling within lacrosse

Why This Role Matters

The recruiting process is about more than rankings, statistics, and highlight tapes.

College coaches want to understand who they are bringing into their locker room.

At ML8, we believe the future of recruiting coverage should focus on the stories, personalities, work ethic, leadership, and character behind the player. This role will help shape that future.

To Apply

Please submit:

  • Resume
  • Cover Letter
  • Writing Samples (if applicable)
  • Photography, Videography, Podcast, or Content Portfolio (if applicable)

Applications should be sent to: nick@ml8events.com