Website UX/Conversion (Hands-On Role) Wordpress & Elementor

We’re looking for an Website UX/Conversion specialist to join our small, fast-paced, and collaborative marketing team serving 30+ clients across the US and Canada.

Responsibilities :

Front-End UX & Marketing Fulfillment (85%)

• Design, build, and optimize WordPress/Elementor websites and landing pages that drive patient conversions.
• Collaborate with the advertising and creative teams to test new page layouts, offers, and messaging.
• Use tools like Hotjar or Plurdy to identify UX issues and improvement opportunities.
• Create and present wireframes or mockups that communicate layout, flow, and conversion intent.
• Implement tracking tags and ensure GA4 and GTM are functioning correctly.
• Apply best practices in UX/UI, color psychology, and brand consistency.
• Continuously monitor and report on landing page performance, including conversion rates and engagement metrics.
• Collaborate cross-functionally with paid media, SEO, and client success teams to ensure seamless campaign delivery.
• Write or refine concise, high-impact copy that supports each page’s goal.

Technical Site Management & Support (15%)

• Assist with WordPress installations, updates, and plugin management.
• Support hosting transfers, cPanel tasks, and DNS or domain registrar updates.
• Maintain user access control and standard security practices across all sites.
• Identify and troubleshoot website, performance, or uptime issues.
• Coordinate regular backups, plugin updates, and uptime monitoring.
• Stay informed on WordPress plugin best practices and security trends.

Requirements

• 3+ years of hands-on experience designing and optimizing WordPress/Elementor sites.
• Proven understanding of conversion-focused design principles and UX best practices.
• Comfortable using GA4, Google Tag Manager, and user-behavior analytics tools.
• High attention to detail and commitment to clean, consistent, QA-checked work.
• Excellent project management skills—able to manage multiple sites and priorities efficiently.
• Basic understanding of hosting environments, DNS configuration, and WordPress security fundamentals.
• Collaborative mindset, open to feedback and cross-department communication.
• Strong written communication skills; ability to write and edit short-form marketing copy.
• Experience in dental, healthcare, or similar service industries is a plus.
• A degree in marketing, communications, design, or a related field is helpful but not required.
• A portfolio WILL GET YOU NOTICED!

What Success Looks Like

• Delivering visually consistent, high-converting landing pages that meet campaign goals.
• Maintaining smooth, secure, and reliable website performance across all client accounts.
• Communicating effectively with the marketing director and team to fulfill client expectations.