Digital Experience Coordinator
Position Overview
The Digital Experience Coordinator is a foundational role responsible for the seamless execution and organization of our digital initiatives. This individual acts as the team’s central hub, tracking project details for all campaigns, promotions, and product launches while remaining hands-on within multiple platforms, including our CMS, email platforms, and related systems. The ideal candidate has 1-3 years of e-commerce experience, a relentless attention to detail, and a passion for the sport of soccer.
You will be a key member of the Digital Experience team and the Sports Endeavors e-commerce business. In this role you will develop a deep understanding of the Soccer.com, WorldSoccerShop and 431 Sports brands and how to effectively promote them across all digital marketing touchpoints. You are passionate about bringing integrated digital marketing and merchandising campaigns to life in ways that create seamless user experiences that drive ecommerce sales growth.
Core Responsibilities
Campaign Coordination & Project Tracking
- Master Calendar Management: Own the digital experience and marketing calendar, ensuring that all campaign deadlines, promos, and product launch details are accurately entered and tracked.
- Project Tracking: Enter and maintain project details for all campaign deliverables to ensure they are fully understood across Marketing, Merchandising, and other cross-functional departments.
- Meeting Facilitation: Participate in regular meetings to review marketing calendars, prioritizing actions based on deadlines and business goals.
- Workflow Optimization: Continuously look for ways to streamline communications and create more efficient processes across departments and with outside agency partners.
Platform Execution & Site Merchandising
- Multi-Platform Management: Work within the CMS, email platform, SMS systems, and other digital marketing channels to activate products and create landing pages.
- Campaign Support: Assist in site merchandising, internal site search optimization, and the curation of customer ratings and reviews.
- Testing & Quality Assurance: Participate in the planning, execution, and testing of site campaigns, including product launches and brand promotions, to ensure assets meet quality expectations.
- Creative Liaison: Work with the Digital Experience team to communicate creative needs for all site merchandising and marketing campaigns.
Integrated Strategy & Reporting
- Performance Reporting: Report on campaign and site performance using Google Analytics, Tableau, and other available data sources.
- Data Support: Assist digital channel managers with customer segmentation, ad-hoc reporting, and the importing/exporting of data for site, paid media, and email campaigns.
Qualifications
- Bachelor’s degree in marketing, communications, business, or other related fields.
- 1-3+ years of e-commerce and/or digital marketing experience.
- Experience working with e-commerce, email, and digital marketing platforms.
- Proficiency in Excel and PowerPoint.
- Experience with collaborative software such as ClickUp, Basecamp, Teams, or Slack.
- Strong organizational and planning skills required to handle multiple, ongoing projects.
- Highly collaborative with excellent communication and presentation skills.
- Self-driven with a strong work ethic and an "always deliver on time" attitude.
- Passion for the sport of soccer is a big plus!
Benefits & Perks
We offer Medical, Dental & Vision Plans, Company-Matching 401k Options, Flexible Vacation & Personal Days, Tuition Reimbursement Program, Generous Product Discounts, and much more!
About Sports Endeavors
A family-owned company since 1984, Sports Endeavors is made up of players, coaches and passionate fans. Together, we help people pursue their passion for sport by delivering unrivaled service and selection, expert advice and stories of inspiration. Our brands include: Soccer.com, World Soccer Shop and 431 Sports.
Headquartered in Hillsborough, NC, and with our Customer Fulfillment Center located in Mebane, NC, the "home field" for Sports Endeavors, LLC is North Carolina's vibrant Triangle region that’s also home to Chapel Hill, Durham, and Raleigh. We are proud to foster a collaborative and creative workplace, with a culture based on integrity and respect