Digital Media Specialist
Vineyard is looking for a talented and creative Digital Media Specialist to join our team. In this role, you'll lead the charge on our social media strategy, design eye-catching visuals, and craft engaging digital content that connects with our community. The ideal candidate is a digital storyteller who's fluent in current platforms, trends, and tools-and thrives in a fast-paced, collaborative environment.
Benefits for Vineyard City
- City sponsored health insurance or stipend option
- Retirement plan provided through Utah Retirement System (Pension or 401k options)
- 6.2% 401k contribution in lieu of Social Security
- Short-term and long-term disability insurance with additional life insurance
- Paid holidays, sick leave, and vacation
Principal Duties
- Develop and implement social media strategies to increase awareness, community engagement, and audience growth.
- Create and curate high-quality, engaging content for social media posts, including images, videos, infographics, and other multimedia formats.
- Respond to social media comments and messages promptly.
- Design visually appealing graphics for social media posts, advertisements, email campaigns, and other digital marketing materials.
- Maintain our website with up-to-date information, intuitive navigation, and visual appeal.
- Ensure a cohesive brand identity across all digital platforms, maintaining consistency in messaging, tone, and visual elements.
- Analyze social media performance metrics and insights to track campaign effectiveness, identify areas for improvement, and optimize content strategy.
- Stay informed about emerging trends and best practices in social media marketing, graphic design, and digital media technology, proposing innovative ideas for continuous improvement.
What Makes You Successful
- Bachelor's degree in Marketing, Communications, Graphic Design, or a related field, or equivalent years of experience.
- Proven experience in social media management with a strong understanding of major platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and best practices.
- Proficiency in graphic design software such as Adobe Creative Suite.
- Excellent written and verbal communication skills.
- Strong organizational skills and attention to detail.
- Experience in social media analytics and reporting tools to track performance metrics and derive actionable insights.
- Knowledge of basic HTML/CSS and web design principles.
- Familiarity with content management systems (CMS) and social media scheduling tools (e.g., Meta Business Suite).
Pre-employment drug testing and background check are required.
For more information, or to apply now, you must go to the website below. Please DO NOT email your resume to us as we only accept applications through our website.
https://vineyardutah.applicantpro.com/jobs/3777849.html